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Should Jurors Be Told When Defendants Advertise in Their Town?
Should Jurors Be Told When Defendants Advertise in Their Town?

TiVo, the digital recording company, put a champion steer in a local county fair, for marketing purposes. Two weeks later, a local jury awarded the company $74 million. TiVo's lawyer said the marketing steer had nothing to do with the jury's decision. But don't be fooled; TiVo knew exactly what is was doing.

Read the source article at blogs.findlaw.com

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